Cost Structure

EQ - How can cost structure make or break a business model?

1. Activator: Business Model Description
1. Pick a Partner
2. Describe your business model (10 minutes)
   
2. Revisiting the Profit Equation
3. Intro to cost structure
1. Defined
2. Purpose
3. Prioritizing Costs
4. Develop a legitimate cost structure for your business model
5. Create Business Model Canvas cards
6. Preview Business Plans

**Homework** Summarize your business model in writing